Cross-Industry Innovation Processes
Based on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects. The findings also pay attention to characteristics in cross-industry collaboration, organizational preconditions and strategic deliberations and postulate propositions for present theoretical innovation process models.5.1 Market and Industry Specifics and Commonalities Across all innovation projects the companiesa#39; reason for ... They aimed at increasing the sales of their existing products, building up a future business or partnership with the telecommunication company, or quickly acquiring expertise in a ... In the ICT industry updating, bug-fixing, roll-back and golden-disc-procedures were common, but in the Health, anbsp;...
| Title | : | Cross-Industry Innovation Processes |
| Author | : | Tobias Hahn |
| Publisher | : | Springer - 2015-01-28 |
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